|From platinum selling records and energy drinks to Oscar-winning movies and MTV reality TV shows, the Hollywood “pimp” image has transformed from a sleazy villain to a smooth-talking ladies’ man.The OneChild PIMP campaign was developed to combat the glamorization of the modern ideal of the pimp, and to show the true face of one of the world’s most exploitative criminals. Through the PIMP campaign you’ll look critically at media representations and shatter unquestioned myths. You’ll learn about the realities of the pimp/slave relationship, and about the dangers of perpetuating the ideas of pimps as “cool.” Finally, you’ll have the opportunity to raise some money that goes directly to OneChild’s international partners to help prevent the commercial sexual exploitation of children. By participating in OneChild’s PIMP Campaign, you’ll have the opportunity to:
To get started on your campaign to debunk the “cool pimp” myth, download the guide!
If you have any questions, your WorldShakers Coordinator will be happy to help!